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A Digital Marketing Agency That Delivers Measurable Growth

Full-service digital marketing from analytics to results - transparent metrics, CPA optimization, and full accountability.

Discuss the Project

Our Services

Branding & Strategy Development

We create brand positioning strategies - from visual identity and brand design to a comprehensive marketing plan. We strengthen brand recognition and build customer trust.

from €800

SMM - Social
Media
Marketing

Management and growth of Instagram, Facebook, TikTok, YouTube, and LinkedIn. Content strategy, creative assets, audience engagement, and targeted ads to grow followers and generate leads.

from €600/month

Advertising (Google Ads, Meta Ads, TikTok Ads)

Setup and optimization of advertising campaigns for eCommerce and B2B. We work with Google Ads, Meta Ads, YouTube, TikTok Ads, and more. We boost CTR and reduce CPA.

from €500 + ad budget

Digital
Marketing
Audit

A comprehensive analysis of current marketing channels: ads, SMM, SEO, and content. We identify growth opportunities, fix weaknesses, and provide a clear optimization plan.

from €350

B2B Marketing & LinkedIn
Outreach

Lead generation in the B2B sector via LinkedIn, email outreach, and professional platforms. We optimize the sales funnel for complex deals.

from €700/month

Website
Development &
Optimization

We build websites and landing pages with responsive design, fast loading, and SEO optimization. We enhance UX to improve conversions.

from €1000

Why Clients Choose TACTUS

We are a full-cycle digital marketing agency that combines strategy, creativity, and analytics. We help companies across Europe, the UK, the UAE, and the USA scale their sales, reduce customer acquisition cost (CPA), and increase return on ad spend (ROAS). We treat every project as if it were our own business.

Our Approach

We start with in-depth research of the market, competitors, and target audience. We then build a strategy that integrates paid channels (Google Ads, Meta Ads, TikTok Ads) with organic tools (SEO, SMM, content marketing). This holistic approach allows us to achieve both fast and sustainable results.

What We Deliver to Business

We focus on measurable outcomes: increased online sales, lower lead costs, higher conversion rates, and stronger brand awareness. Our clients get more than just services - they gain a partner who is accountable for KPIs and speaks the same language they do - the language of business and numbers.

How We Work with Clients

1

Introduction

We analyze your business, product, and goals. Together we define key objectives and KPIs, discuss your target audience, and assess the competitive landscape.

Result

Clear understanding of what we can achieve and in what timeframe.

2

Discovery & Audit

We conduct a full audit of your current digital marketing efforts: advertising, SMM, SEO, content, and analytics. We identify growth opportunities, evaluate channel performance, and prepare strategic recommendations.

Result

A clear picture of your starting point and potential for growth.

3

Strategy & Media Plan

We develop a comprehensive marketing strategy, select the right tools (Google Ads, Meta Ads, TikTok Ads, SEO, content), build a media plan, and forecast results.

Result

An approved action plan with CPA, ROAS, and timeline projections.

4

Launch & Testing

We launch ad campaigns, integrate analytics, and test creatives and hypotheses. Channels are optimized in real time based on performance.

Result

First leads and initial data for scaling.

5

Optimization & Scaling

We continuously improve performance, reduce customer acquisition cost (CPA), increase conversion rates, and scale winning campaigns.

Result

Sales growth and a sustainable customer acquisition system.

Case Studies

eCommerce

Reduction of CPP by 85%

Over 6 months of comprehensive marketing, we reduced the cost per purchase from €10 to €1.5–2 by implementing an omnichannel strategy and optimizing the client’s marketing structure

Real Estate

+618% Leads & -61% CPL in Real Estate

In just 1 month, we boosted the lead flow by +618% and decreased cost per lead by –61.77% by implementing a segmented Google Ads strategy.

Fintech

-70% CAC for Crypto Startup

In just 4 months, we cut customer acquisition cost from €50 to €15 using a multichannel strategy and launching additional digital products.

eCommerce

380% ROAS for Medical eCommerce

Within just 1 month, we tested multiple Meta Ads strategy combinations, identified the most profitable ones, and scaled them - resulting in a 380% ROAS.